True
Business Insider
Jennifer DeCastro Named as One of the Top Nine Recruiters in the Media Industry by Business Insider
Published September 17, 2020
Jennifer DeCastro, True Search


True Search partner Jennifer DeCastro works with companies at the crossroads of
entertainment and technology. DeCastro, who spent more than 11 years at executive-search giant Korn Ferry before joining True, helps legacy-media companies, such as Discovery, find leaders who can shake up their organizations and diversify their businesses through apps, streaming services, or other technology.


Oftentimes, her searches take her outside of the media world, sourcing talent from
sectors like financial technology or tech giants like Google. DeCastro also leads senior-level searches for the kinds of private-equity and venture-backed media and content companies that are rising up to disrupt the legacy players. They include streaming, gaming, entertainment, and health and wellness companies.


Recently, businesses from all sectors have been hungry for top-level talent with
content expertise, which can present opportunities for recently laid off talent from
traditional media companies, DeCastro said.